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View Full Version : US motorcycle company... Highland Motorcycles... No more?


OneSickPsycho
09-10-2010, 05:01 PM
http://www.motorcyclistonline.com/newsandupdates/motorcycle_news/122_1007_us_highland_tragedy/index.html

U.S. Highland Tragedy
Executive team killed in plane crash
July 13, 2010
By Aaron Frank


The future of upstart American motorcycle manufacturer U.S. Highland is now uncertain following the deaths of company President Mats Malmberg, Chief Operating Officer Chase Bales and Chief Financial Officer Damian Riddoch, in a plane crash near Tulsa, Oklahoma, late Saturday, July 10. The three men were returning to their Tulsa-area homes following a business meeting in Detroit. Bales was piloting the private plane, a twin-engine Cessna 421, at the time of the crash.

Both the National Transportation and Safety Board and the Federal Aviation Authority are currently on the scene investigating the crash, and a preliminary report is expected in as soon as 10 days. The plane was originally scheduled to land at Jones Riverside Airport, but Bales requested permission to land at Tulsa International Airport, reporting over the radio that the plane was low on fuel. The plane crash-landed just after 10 pm in a densely wooded area of Mohawk Park, less than a mile north of the TIA runway. Bales and Riddoch were pronounced dead at the scene; Malmberg was transported to a local hospital where he later died.

U.S. Highland had just recently completed construction of a new motorcycle factory in Mounds, Oklahoma, and was starting production of its first customer bikes with deliveries scheduled for August. We met with Bales and Malmberg at that facility in March, when we were granted the world-exclusive opportunity to ride two of their street-legal offerings, the 1050cc Viking streetfighter and 950cc Desert X enduro. The exclusive, high-end bikes, both powered by an extremely lightweight and powerful V-twin engine of Malmberg's own design, displayed excellent craftsmanship and exhilarating performance. You can read our impressions in the August 2010 issue of , on newsstands now, or find out more about the company at www.ushighland.com.

We do not yet know the fate of the company, or the future of the 30-plus employees currently working at the main U.S. Highland facility in Mounds, just outside of Tulsa. The company hasn't yet released any official plans for succession, and did not reply to emails requesting further information. The company's stock value fell by 44 percent in over-the-counter trading on the news of the crash.

This is a terrible tragedy, and a severe blow to one of the most exciting recent developments in the American motorcycle industry. Malmberg, who spent much of the last decade developing technology for Husqvarna, was a deeply talented engineer and designer. Bales was especially well-regarded by his friends and co-workers, and held a principal interest in numerous other successful businesses ranging from trucking to oil-drilling equipment manufacturing to building hot-rods, acting as an angel investor and advisor to help his friends get their own business dreams off the ground. Hopefully those same friends will now rally to posthumously make his American motorcycle-manufacturing dream the success he envisioned.

Malmberg, 41, had recently relocated from Sweden to Oklahoma and is survived by his wife and two children. Oklahoman Bales, 51, is survived by a wife and two children. Riddoch, 37 and also from Oklahoma, is survived by a wife and four children.

Here is the only statement so far released by the U.S. Highland:

"This is a human tragedy beyond imagination. Our hearts and prayers go out to their families. No words can describe the loss the families are experiencing. It was an honor to work with these three men and I know they would want us to continue to build U.S. Highland into a leading U.S. powersports company. They were all true visionaries and will be deeply missed," commented Dr. Steven A. Moell, Chief Executive Officer of U.S. Highland, Inc.

Bengt Andersson, Chairman of U.S. Highland added: "I know everyone including myself at US Highland will sincerely miss Mats, Chase and Damian. I always had a strong respect for their work ethic and strong level of integrity. My deepest condolences go out to their families."

derf
09-10-2010, 05:17 PM
Never heard of the company, but it looks like that have a pretty decent lineup

Krabill
09-10-2010, 05:45 PM
They're right down the road from me. I've ridden their bikes and I have friends that work at the factory. This has been a big set-back, but the company is going to continue for the foreseeable future.

Adeptus_Minor
09-10-2010, 06:19 PM
Wow.. that's a big hit to the company and their families :(

That street tracker looks badass!

Particle Man
09-10-2010, 08:32 PM
That's sad. I hadn't heard about this company - sounds interesting...

smileyman
09-10-2010, 10:27 PM
I was looking forward to seeing what they were coming up with and am so sorry to hear about the tragedy. I heard about the crash on the news but never connected the two until I got my last issue of Motorcyclist.

derf
09-10-2010, 10:28 PM
That street tracker looks badass!

Except for the rang those bikes have, the street tracker can only carry 2 gallons of gas, thier largest gas tank on the viking model can carry 2.5

101lifts2
09-11-2010, 02:07 AM
This is 2 months old....

Dave
09-11-2010, 03:15 AM
I was looking forward to seeing what they were coming up with and am so sorry to hear about the tragedy. I heard about the crash on the news but never connected the two until I got my last issue of Motorcyclist.

Mine is already rotting in the bin... all harley content and no less than THIRTEEN consecutive pages of icon ads. I mean its no secret that rags like mc test with the almighty advertising dollar but this issue was so explicitly bad I was angry the greedy fuckers didn't fold a few twentys in with the renewal cards. I get it for free and I feel like they should pay me to read it

smileyman
09-11-2010, 10:38 AM
I actually enjoyed the Cal Rayborn and XRTT Team Obselete articles. The Bagger tests and Icon ads I could do without.

I was glad to see Aprilia offering a full blown WSBK replica for just 63,000. I would love to spank a Desmodici at a track day on one...Or own a club race.

tommymac
09-11-2010, 11:02 AM
I actually enjoyed the Cal Rayborn and XRTT Team Obselete articles. The Bagger tests and Icon ads I could do without.

I was glad to see Aprilia offering a full blown WSBK replica for just 63,000. I would love to spank a Desmodici at a track day on one...Or own a club race.

For just 63k :lol:

it would be cool to see. I have seen a few desmodeccis and MV agustas at the track. Its fun passing them on my lowly under 10k gsxr :lol:

I had never heard of this company but a couple of the street bikes looked kinda cool.

Porkchop
09-11-2010, 11:14 AM
Mine is already rotting in the bin... all harley content and no less than THIRTEEN consecutive pages of icon ads. I mean its no secret that rags like mc test with the almighty advertising dollar but this issue was so explicitly bad I was angry the greedy fuckers didn't fold a few twentys in with the renewal cards. I get it for free and I feel like they should pay me to read it

I had a free subscription... I'm glad its expired.

smileyman
09-11-2010, 12:14 PM
For just 63k :lol:

it would be cool to see. I have seen a few desmodeccis and MV agustas at the track. Its fun passing them on my lowly under 10k gsxr :lol:

I had never heard of this company but a couple of the street bikes looked kinda cool.

Just $63,000 but it has the entire Aprilia race kit catalogue. From the 16.5 in wheels to all the kit engine internals. Compare that to a real WSBK bike or even the Desmodici and it is a bargain. I am certain I could have an American Superbike prepped GSXR1000 or R1 for close to that price so, for an off the shelf, it is pretty damn special.

And yeah, I have passed some pretty special bikes on my almost stockers too, so I can imagine what kind of awesome I could uncork with $63,000 worth of superman juice...:whatwhat:

tommymac
09-11-2010, 12:25 PM
Just $63,000 but it has the entire Aprilia race kit catalogue. From the 16.5 in wheels to all the kit engine internals. Compare that to a real WSBK bike or even the Desmodici and it is a bargain. I am certain I could have an American Superbike prepped GSXR1000 or R1 for close to that price so, for an off the shelf, it is pretty damn special.

And yeah, I have passed some pretty special bikes on my almost stockers too, so I can imagine what kind of awesome I could uncork with $63,000 worth of superman juice...:whatwhat:

Agreed, I would just be afraid I would wind up wadding it up. Be wandering th epits like anyone got a case cover for an 08 desmodecci :lol: prolly get my as sbeat with a breaker bar :lol:

TYEster
09-11-2010, 12:26 PM
Damn...


How much for that supermoto?

Adeptus_Minor
09-11-2010, 04:12 PM
Except for the range those bikes have, the street tracker can only carry 2 gallons of gas, thier largest gas tank on the viking model can carry 2.5

Meh, as few consecutive miles as I've been logging the last few years, it's hardly an issue :lol:

smileyman
09-11-2010, 06:56 PM
Highand's gig wasnt building motorcycles, they were building custom made to order bikes with competition requirements in mind. If you wanted a 4.5 gallon tank all you do is ask...